by Mark Coburn | Body Language, Meeting New People, Relationship Building
Networking events. Association meetings. Conferences. Regional meetings. Trade shows. Each of these events represents an opportunity. Making the sale. Making the right connection. Exchanging business cards with the right person. Who is the Important Person? But how do... 
by Mark Coburn | Business Culture, Cultural Differences, Cultural Etiquette, Handshakes, Intercultural Communication, Italy
If you are going to open a company abroad, you should be aware that learning culture, etiquette and protocol is a must for the success of your business. If Italy is the country where you want to settle down, the best thing to do is to understand the Italian market,...
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