by Mark Coburn | Cultural Differences
Cultural Values in China and it’s Implications in Business Author: Eric Castro China business networks are sustained by cultural values and traditions from China. When these values disappear, the networks will collapse. Trust, reciprocity, face, time, harmony,... 
by Mark Coburn | Business Culture, Cultural Differences, Cultural Etiquette, Handshakes, Intercultural Communication, Italy
If you are going to open a company abroad, you should be aware that learning culture, etiquette and protocol is a must for the success of your business. If Italy is the country where you want to settle down, the best thing to do is to understand the Italian market,... by Mark Coburn | Effective Communication, Intercultural Communication, Relationship Building
By: Jonathon Hardcastle According to Peter Drucker in his article “The Transnational Economy” written back in 1987, “To maintain a leadership position in any one developed country, a business-whether large or small-increasingly has to attain and hold... by Mark Coburn | Cultural Differences, Intercultural Communication
Chinese Business Culture and Etiquette The Chinese business practice is vastly different from the Western method that most of us may be used to. Of course, with the Chinese economy opening up, China’s joining of WTO and the Olympics in 2008, many Chinese...
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