Common Problems (Business Communication)
Communication plays a big role in an organization between employer and the employee, even though effective business do not guarantee success in a business set up, its absence will surely lead to problems, this can easily lead t crisis in an organization. However various communication barriers do exist, among them are:
Cultural Barriers and diversity
Cultural barriers are normally at the source of communication challenge. An organization has to explore historical experiences and ways in which different cultural groups relates to one another is key to open channels for cross-cultural communication in any set-up. Organizations have to become more conscious of cultural differences, and also have to explore cultural similarities, this can assist one communicate with others much more effectively. (Pinker, 1997)
The structure of communication follow is a crucial issue in how effective business communication is passed on to an audience. It does not matter if the audience is involving one or hundred, good flow is essential if the communication is to be “heard”. Thus a poor flow of your message or delivery is hence a key barrier to effective communication.
Due to current technological advancements there are several medium in which one can use when communicating, however if a wrong medium is selected the message may not reach the intended audience or the audience my not be able to interpret the message. Thus when considering the medium to use when communicating, it is wise to evaluate the percentage of your target audience who are likely to have access to your selected medium at the time you are passing the message. (Pinker, 1997)
Lack of common understanding
Perception; our own preconceived attitudes affects our capability to listen. We normally listen uncritically to individuals of “high status” and dismiss those of “low status”.
Lack of common spirit
When individuals don’t have a common spirit will interpret a particular communication differently, this a definitely a big barrier to communication
Lack of training or experience
Having inefficient knowledge or experience in communication skills, limits one to communicate effectively whether through talking or listening. This thus is a big barrier to communication.
Common Issues (business communication):
People: individual, groups
Centering on ourselves, instead of other persons can lead to confusion and conflict. Some factors that cause this are ego; superiority and defensiveness also hinder effective communication. (Mehrabian and Morton, 1997)
Culture, background, and prejudice; we permit our previous experiences to alter the meaning of a message. Our culture, bias and background can only be good if they let us use our previous experiences to comprehend something new, but when they change the message meaning then they hamper communication process. (Mehrabian and Morton, 1997)
Channels, information flow
The channel of communication chosen when communicating is critical in ensuring that communication is effective. When some message requires an oral channel other requires writing. Thus if the wrong channel is chosen it will be a barrier to communication.
Environment, network access
Environmental; consist of physical things which can get in our way of communication such as unusual sights, an attractive person, Bright lights, or other stimulus offers potential distraction. (Pinker, 1997)
Need in business communication within the company
The term “organization communication” is normally applied by organizations to mean the process that is used to facilitate the exchange of information and knowledge of the organization with its internal and external publics or individuals that have a direct relationship with the organization. Organization communication is usually used within the organization’s internal communication by the managements as share information with the employees’ investors, customers and the organization partners. Such sharing of information builds communication channels and enhances it. (Pinker, 1997) As Mehrabian and Morton (1997) points out business communication in an organization is very vital as a tool of passing out information and instructions to employees in any organization.
Mehrabian, A and Morton, W (1997): Decoding of inconsistent communications, Journal of Personality and Social Psychology 6:109-114
Pinker, S (1997): How communication Works. New York: W. W. Norton & Company.
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